Pricing
No contracts and no minimums. Buy as many story briefs as you'd like to get started and re-buy whenever needed.
$749 per story brief
Everything included:
- Kick-off strategy calls
- Gathering context before customer interview
- Sourcing, scheduling, and interviewing the customer
- Story brief copywriting and design
- Unlimited feedback rounds
- 5-day turnaround after customer interview
- Colors to match your brand
- Video recording of customer interview
- Searchable story brief database
- Add-on: Fully customized design (+$200 one-time) Buy now
Our process that saves your team 6-8 hours per story
Check out our process from A to Z, from getting started to delivering your first story brief.
1. Develop discussion guide
- Once you've paid, you'll receive a Calendly link via email to book your 1-hour kick-off call
- We'll discuss your needs, your growth barriers, how story briefs can grow your business, and what success looks like.
- We'll gather enough background so we can create an interview guide, tailor-made for your product, business, and unique challenges.
2. Identify candidates
- While we're finalizing the interview guide with you, we'll work with your Customer Success or other teams to identify 1-2 customer candidates that we'll need to get started.
- We'll prioritize candidates by availability, the industry or use case, based on your business needs.
3. Gather customer context
- Focusing on your top-priority customer candidates, we'll interview the CSM or salesperson closest to the account.
- We'll gather context around the client's success, so that we're well prepared to have an insightful customer interview.
4. Schedule the interview
- As we're gathering context on the account, we'll contact the customer, do the scheduling dance, and get the interview booked.
- Alternatively, your team is welcome to introduce us to your client.
- Either way, your team will always be cc'd and the outreach will be based on a predefined email template, where you have the final say.
5. Conduct the interview and get approvals
- We'll conduct the interview and record the call so you can reference it for research and training purposes.
- Plus, we'll get your customer's approval to release a story brief with their name, title, company, and logo.
6. Deliver story brief(s)
- Finally, we'll turn each customer interview into a story brief, including copy and design, ready for delivery to your Sales, CS, and Marketing teams.
Once we've completed the interview (step 5), we'll deliver the story brief within 5 business days. Considering the entire process, you'll save 6-8 hours by working with us vs. creating story briefs or case studies in-house.
Got a question? Send us an email or book a free discovery call.
Ready to get started? Buy a story brief